常州工业风售楼处PPT设计方案.pptx可修改原格式下载

资源描述

1、CHANGZHOU MINGLI SALES CENTERConcept design 2018.05.07常州名力售楼处概念方案Located on the southern bank of the Yangtze River,Changzhou is located in the highly developed Yangtze Delta region of China extending from Shanghai going northwest.The city began to develop a cotton textile industry in the 1920s,and c

2、otton mills were established in the late 1930.The city has remained a textile It also developed as a centre of the engineering industry.Up until now,Changzhou has remained one of the most developed cities in Jiangsu,ranked third after Suzhou and Wuxi,being also one of the top business cities in Chin

3、a.常州位于长江南岸，地处中国高度发达的长江三角洲地区，从上海向西北延伸。20 世纪 20 年代，该市开始发展棉纺织业，1930 年底成立棉纺织厂。这个城市一直是一个以纺织品闻名的城市，同时它也发展成为工业中心。到目前为止，常州仍然是江苏最发达的城市之一，在苏州和无锡之后排名第三，也是中国最大的商业城市之一。CHANGZHOU 常州Sunset view over Changzhou city 在常州市的日落美景Textile industry Represented by Liu Guo Jun 纺织业代表人物：刘国钧Changzhou Mingli Sales Center|Conce

4、pt design 常州名力售楼处概念方案 3INTRODUCTIONIn 20s and 30s twentieth Century,the capitalist world aggravated the export of capital and commodity to China,and Chinas national industry was heavily attacked,especially the cotton textile industry.Facing the attack of European powers,especially the Japa

5、nese enterprises in the Orient,Chinas national industry suffered a great survival crisis and struggled on the verge of bankruptcy.However,there was an enterprise from nineteen years(1930)to twenty-six years(1937)of the Republic of China(1937),with a great success and a eight fold increase in the siz

6、e of the enterprise.Ma Yinchu,a famous economist,once said,this is a rare miracle in the countrys textile industry.This company is Changzhou Dacheng Textile printing and dyeing company,and its founder is Mr.Liu Guojun.20 世纪二三十年代，资本主义世界加剧了对中国的资本输出和商品输出，中国的民族工业受到沉重的打击，其中尤以棉纺织工业为重。面对欧洲列强，尤其是东洋日本企业的夹击，

7、中国的民族工业遭遇极大的生存危机，挣扎在破产倒闭的边缘。但是，有一家企业从民国十九年（1930）到民国二十六年（1937）的数年中，逆势而上，取得了巨大的成功，企业规模增加了八倍。著名经济学家马寅初曾经赞叹道：在全国纺织业日趋萧条的情况下，这是罕见的奇迹！这家企业就是常州大成纺织印染公司，它的创办者为刘国钧先生。The Grand Canal京杭大运河Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 4Textile history纺织业历史Modern metropolis现代大都市HISTORICAL C

8、HANGES NOW WE MEET HERE WITH BEST WISHES FOR OUR LIFEChangzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 5HISTORY 历史Audience hall 观众厅|Traditional 中式风格Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 6TRANSITION 过度Textile factory 纺织厂|Industrial 工程风格BUSINESS 商业Sales of

9、fice 售楼处|Contemporary 现代风格DESIGN STRATEGY 设计策略Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 7剧院观众大厅纺织厂屏幕和舞洽谈和水吧展示区历史和影音区建筑功能时间线观众大厅纺织厂售楼处观众大厅纺织厂剧院DESIGN DEVELOPMENT 历史的层次C I R C U L A T I O NE L E M E N T S功能走线CINEMA放映室OFFICE办公室OFFICE办公室VRPROCESS DISPLAY工法展示KIDS PLAY AREA

10、儿童乐园BAR水吧MODEL AREA沙盘区LOBBY大堂CHATTING AREA洽谈区STAGE 舞台MATERIAL DISPLAY材料展示RECEPTION前厅接待MODEL AREA沙盘区SHOW ROOM样板房PROCESS DISPLA工法展示REAR SERVICES后勤区CHATTING ARE洽谈区CINEMA放映室TOILETBARVRCONTRACTOFFICECHSHIERMATERIAL DISPLA材料展示Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 8MATERIAL SYM

11、BIOSIS 材料共生Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 9A language that mixes inside and outside,inviting the relaxing landscape into the indoor space.Traditional materials are reinterpreted in a contemporary language and creating a timeless conversation.Future meets the past,

12、interacting and learning from it.History is found in every wall.Space is continuous,leading us to wonder about inmaterial dreams and material future.PAST&FUTURE 过去和未来Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 10LAYOUT 平面布局OPTION AChangzhou Mingli Sales Center|Concept design 常

13、州名力售楼处概念方案 11流线 A流线 BMODEL AREA沙盘区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 12BAR水吧STAIRCASE楼梯CHATTING AREA洽谈区STAGE舞台OFFICE办公区WCCINEMA放映室LOBBY大堂VRPROCESS DISPLAY工法展示MATERIAL DISPLAY材料展示KIDS ROOM儿童房FUNCTION&STREAMLINE 功能流线OPTION ALAYOUT 平面布局OPTION BChangzhou Mingli

14、Sales Center|Concept design 常州名力售楼处概念方案 13流线 A流线 BMODEL AREA沙盘区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 14BAR水吧KIDS PLAY AREA儿童乐园CHATTING AREA洽谈区STAGE舞台OFFICE办公区WCCINEMA放映室REST AREA休息区VRPROCESS DISPLAY工法展示MATERIAL DISPLAY材料展示LOBBY大堂FUNCTION&STREAMLINE 功能流线OPTION B

15、SECTIONS 剖面Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 15A WALK THROUGH THE PAST 历史回顾Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 16Vintage and original pieces from the former textile factory are exhibited throughout the space.A WALK THROUGH THE PAST 历史回顾

16、Neutral tones calm down the customers,inviting into apleasant and warm environment.Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 17Recovered black and white pictures of the former days are displayed to inspire past moments.Reception is made of natural materials while the backgro

17、und implies an industrial era.RECEPTION DESK 前台Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 18MACHINE EXHIBITION 纺织机器展示Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 19FACTORY HISTORY 纺织厂历史展示区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案

18、 20FACTORY HISTORY 纺织厂历史展示区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 21A BRIGHT FUTURE 美好未来EXHIBITION AREA 展示区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 22A BRIGHT FUTURE 美好未来Immersive 3D cinema projection that captivates the customers before a panora

19、mic view.Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 23VR and interactive area for a deeper approach to the project and its history.City map model is sunken under a glass projection floor,creating a feeling of power and overall view.Material and process exhibitions are set up

20、as artistic installations,inspiring and contemporary.CINEMA 放映室Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 24MODEL AREA 沙盘区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 25VR ROOM VR 活动区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 26MA

21、TERIAL DISPLAY 材料展示区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 27A SHOW TO ENJOY 娱乐表演CHATTING AREA 洽谈区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 28A SHOW TO ENJOY 表演享受An ode to the past,we maintain the stage as one of the main features and visual attra

22、ction.The stands face both the main stage and the outdoor landscape,providing great views.Soft decoration is combining a contemporary interpretation of traditional Chinese style fused with industrial elements and materials.Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 29CHATTING

23、 AREA RENDER 洽谈区效果图Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 30THE STAGE 舞台Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 31THE STANDS 看台Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 32BAR 水吧Changzhou Mingli Sales Center|Concept desig

24、n 常州名力售楼处概念方案 33CHATTING AREA 洽谈区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 34STAIRS 楼梯Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 35OTHER AREAS 另外角度Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 36KIDS AREA 儿童区OFFICES 办公室T

25、ERRACE 露台A PLACE TO WORK 工作环境Traditional elements such as rattan meshes and velvet uphostelry evoke an era of elegance and handcrafts.Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 37Industrial and contemporary changes are mixed in the space with modern finishes and minimal lines

26、.Simplicity with a touch of fine design is found in the working and service areas.Publich bathrooms are not left behind,showing a glimpse of fun and dynamic style with vibrant colors and shapes.OFFICES 办公区Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 38KIDS AREA 儿童区Changzhou Min

27、gli Sales Center|Concept design 常州名力售楼处概念方案 39TERRACE 露台Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 40CASHIER 出纳Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 41VIP ROOMS 贵宾间Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 42TOILETS 卫生间Changzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 43THANK YOUChangzhou Mingli Sales Center|Concept design 常州名力售楼处概念方案 44

展开阅读全文